Social plugins let you see what your friends have liked, commented on or shared on sites across the web. Like Button Send Button Comments Activity Feed Recommendations Like Box and more…. Go to site
In today’s social-centric world, one of the most
powerful ways to make a marketing impact is to integrate an educational approach into overall web marketing, a strategic
approach I call “MarkEDing.” Here are three tips to help you do this
1. Stop Selling — Start Serving and Supporting 2. Content is Still King — If the Content is Educational 3. Education Doesn’t Stop at the Sale
1. Make it easy to verify the accuracy of the information on your site. 2. Show that there’s a real organization behind your site. 3. Highlight the expertise in your organization and in the content and services you provide. 4. Show that honest and trustworthy people stand behind your site. 5. Make it easy to contact you. 6. Design your site so it looks professional (or is appropriate for your purpose). 7. Make your site easy to use — and useful. 8. Update your site’s content often (at least show it’s been reviewed recently). 9. Use restraint with any promotional content (e.g., ads, offers). 10.Avoid errors of all types, no matter how small they seem.
Here’s my quick guide to an SEO checkup using Google Webmaster Tools Google.com/webmasters/tools: 1. Go Looking For Trouble – find crawl errors 2. Find Duplicates Duplicates 3. Find Crawl Depth Problems 4. Check Your Relevance 5. Look At Rankings 6. Gain Insight Into Link Strategy 7. Check Your Site’s Structure 8. Check Messages 9. Check ‘Fetch As Googlebot’
An Argentine court has ordered Google to stop “suggesting” searches that
lead to sites deemed anti-Semitic and remove the sites from the search
engine’s index. The company has reportedly said it won’t take action
until getting the official order from the Buenos Aires court.
Read full article… Very interesting… I’m sure there are a lot of countries out there that don’t like google search suggestions or google search results. Where do you draw the line on what the government can and should control.
An active social media program will make your business locations more
prominent in sources across the web, and prominence is a primary factor
used by Google in local search rankings. Here are six tips that will
help you achieve that goal:
Build a fan base on Facebook.
Use Twitter to keep in touch with customers.
Encourage customers to rate and review your business.
Leverage the power of YouTube in local search results.
Use group-buying sites such as Groupon or LivingSocial.
Give customers promotional incentives to share information online.
Less than four years after their introduction, Kindle electronic books are now outselling physical books on Amazon.
Since April 1, for every 100 print books Amazon has sold — including paper books for which there are no Kindle books available — it has sold 105 Kindle books. The company has sold more than three times as many Kindle books in 2011 as it did in the same time period in 2010.
Social media ROI
has been a hot topic of late and will be a primary focus of many marketers in 2011. Whether that leads to marketers determining satisfactory methods of calculating social media ROI is still unknown, but they sure will be trying.
Even it is unclear what the ROI of social media is, it may play a significant role in your brand’s health. Four main benefits of social media marketing are: 1. Branding: Brand awareness is critical to the long-term success of a brand. If you haven’t put effort into building awareness, you don’t stand much of a chance in being part of the consumer’s consideration set when they are looking to make a purchase. 2. Public Relations: Your PR efforts in social media will be more about preventing negative ROI in the future by protecting the brand and managing risk. 3. Customer Service: Keeping your current customers happy is another essential component of building the long-term success of your brand. 4. Consumer Insights: Social media can also be a great channel to gain insight into consumer opinions about your brand or product.
Share your events with an individual, a group, or the whole world
Google Calendar makes it easy for you to share events and publish
events and calendars on your website. If your website mentions events —
including reservations, appointments, conferences and shows, Google
Calendar can help your users find this information and easily add it to
their own calendars. This guide explains all the options.
The distinction between WordPress.com and WordPress.org can cause some confusion for people. Let’s clear it up.
Social plugins let you see what your friends have liked, commented on or shared on sites across the web. 
Less than four years after their introduction, Kindle electronic books are now outselling physical books on Amazon.
Share your events with an individual, a group, or the whole world