by Simms Jenkins
Testing your email campaigns isn’t easy. If you test your campaigns – keep it up! If you’re not testing, why not?
Testing your campaigns can give you invaluable, actionable information
to improve future campaigns immediately.
Starting today, pick one of these six components and test your emails to
find ways you can improve for your clients and customers. It will
likely pay big dividends in the future.
- From line.
- Subject line.
- Mobile versions.
- Your data security.
- Opt-in form and process.
- SMS process.